What exactly is the NomNomNow nutrient blend?

Our nutrient mix is a proprietary formula developed by board-certified veterinary nutritionist Dr. Shmalberg to balance each of our recipes so that your four-legged loved on is getting exactly what they need nutritionally. It is made up of the following ingredients in different proportions based on the whole foods ingredients in the recipe: Vitamin D, Vitamin E, Vitamin B1, Vitamin B2, Vitamin B12, Iron, Iodine, Zinc, Selenium, Copper, Manganese, and Choline. The nutrient mix for cats also includes Taurine.

This blend has then undergone testing by the manufacturing facility as well as independent testing to ensure it compliments each recipe to create meals that are balanced and complete.

Our nutrient mix is made in the USA, is entirely natural, non-synthetic, and fit for human consumption. While many competitors use generic mixes containing all essential vitamins and minerals, our Veterinary Nutritionist Dr. Shmalberg has formulated this proprietary supplement blend to perfectly meet our fur babies' needs.  


Hear more from our Veterinary Nutritionist, Dr. Shmalberg, on the development of the NomNomNow Nutrient Blend:

Have more questions? Submit a request


Article is closed for comments.